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Logo for a new PR agency |
| Project Version: |
PimTim Normal |
| Short brief: |
I need a logo for my new PR Agency, called MásPR. Más is Spanish for ‘more’. I'm looking for a classy, professional logo that fits with this name. |
| Brief: |
1. Description of the company: I help organisations (profit and non-profit) to get publicity for their product, service or message. Publicity in the traditional papers, for example an interview or a report, but also in magazines, on radio and TV and, of course, online. How it works: first, I help set up the storyline: what’s the story we are gonna approach media with? Is it a good story, are all the facts and figures correct? Then I select the media that could / would be interested in this message.Then, of course, I approach the media. The client only pays for my advice and execution. He doesn’t pay for the attention in the media. That’s fully based on the quality of the content.
2. Market and target groups: I’ve worked for seven years with two PR agencies. Now I’ve started for myself, so I have more freedom and responsibility. I want my clients to get the best service and attention. I work for different types of organizations, profit and non-profit, small and large. They all have in common that they’re searching for media-attention for their product / service or message. Online publicity becomes more and more important for every company. I’m not new on this market, since I’ve worked as a PR consultant for 8 years at two other company’s. But my company, of course, is new.
3. Through PimTim I hope to find a new logo that fits with the name MásPR. ‘Más’ means ‘more’ in Spanish, that’s because I want my customers to get more personal attention, more service, more publicity and therefor, more succes. I do not especially have a link with Spain, it’s not necessary to make that link.
4. I would like the logo to have a fresh, classy, but sportive and professional look. I’m not especially looking for an image, I would just want ‘MasPR’ written in a great way. I’m not a fan of using many colours, I prefer one or two colours, or for example ton sur ton. I also like the colours red and navy blue.
5. Technical requirements: I’m going to make a website with word press. I need the logo in different formats. |
| Wish list: |
A classy, sportive and professional logo. |
| Unwish list: |
Big images, to much colours |
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