I have been working in the graphic advertising business since 1990. I studied at the School of Art Filippo Palizzi Naples, where I obtained the Master of Arts degree and the degree in Graphic Advertising Art of Printing.
After graduating I worked for many Advertising Agencies in Naples, with considerable experience in graphic design.
I am 40 years old, married to Daniela and I have a beautiful 8-year old daughter, Chiara.
Are you still working for an agency?
Because of the international economic crisis I was fired in July 2008 as Art Director! That was the moment I decided to work on my own. And from that day I have had considerable professional rewards and I am sure that the future will be positive.
What is the secret of your success?
If I were to describe the secret of my work …..
I would say that it is my passion for life. Keywords are simplicity and immediacy. Moreover, flexibility and creativity are essential for me for the realization of a project. And certainly the experience I have gained in the last years have meant that my job is easier and more rewarding.
My character is jovial with everyone but at the same time professional and precise when working on a project. My friends say I am good at my job, I do not know if this is true but I am sure that any project delivery is the result of experience and passion for this work.
I don’t have one style. My style is not always recognizable because I have tried over the years to adapt to the tastes and demands of my clients.
When I have a logo or brand to develop, I immediately open the drawers of my creativity and there will come out something that will surely please the Client.
Which designs are you most proud of?
In recent years I have worked for many projects and obtained excellent results. If I had to choose between one of my best work I cannot tell you, I can only say that all my designs were made with my heart and passion.
How do you describe your work?
My designs are like a caterpillar that becomes a butterfly. First a strange caterpillar with my sketches and then the caterpillar is transformed into a brand, a logo as a beautiful butterfly who stands out the flight alone.
I am also specializing in webdesign and I already obtained remarkable results. I believe that the future is that of web communication.
You can find more of my work at
http://www.dadapaky.it